Showing posts with label YouTube. Show all posts
Showing posts with label YouTube. Show all posts

Tuesday, 5 May 2009

Coming soon to YouTube: Besson's and Bertrand's environmental film project


http://googleblog.blogspot.com/




Today we're pleased to share an exciting new project that taps into the power of YouTube and Google Maps to spread the word about the state of our planet. Luc Besson's and Yann-Arthus Betrand's 90 minute full-length film "Home" will exclusively be available online on YouTube for English, French, Spanish and German–speaking countries beginning June 5 — just in time for the 37th World Environment Day.

Through stunning displays of aerial camerawork, the film will give people from all corners of the world a glimpse of our planet like never before and visually demonstrate the urgency for preservation efforts. In addition to its Internet premiere, "Home" will be shown in movie theaters and outdoors on big screens at key locations around the globe. It will also air on TV stations around the world. Using this unique distribution model, one with a massive online and offline effort, the film creators are able to reach the widest audience possible. So whether you'd prefer to head to the theaters, watch it under the stars, or just stay put on the couch — the way you view "Home" is up to you.

And starting today, YouTube channels in English, French, Spanish and German will feature behind-the-scenes looks from the making of the film, as well as interviews, and extras. To add even more dimension, Google Maps is featuring specially created layers that shed more light on some of the material covered in the movie. You can also use Maps to find a theater location near you.

To get a preview of what you can expect on June 5, check out some of the spectacular footage in the Home YouTube channel, like the video below of the Arctic world and its wild terrain that's essential to preserve. Or this one of Los Angeles exclusively seen from the sky, giving us a new perspective of the cityscape at night. And please respond and react to the film via video responses, comments, and ratings and share links via email with your friends.

Tuesday, 10 March 2009

YouTube imposes music video blackout in royalty fees row

YouTube, the UK and the Performing Rights Society for Music
http://www.youtube.com/blog

We have invested a lot of time and effort trying to ensure that our community can find and enjoy the music they love, and we have strong partnerships with three of the four largest record labels in the world, as well as many independent labels. But copyrights in music can get pretty complicated. For example, there may be several different copyrights in a single music video, controlled by different organisations with different interests. The visual elements and the sound recording of a music video are typically owned by a record label, while the music and lyrics of the song being performed are owned separately by one or more music publishers. These publishers often designate organisations called collecting societies to issue licences and collect royalties on their behalf. In the UK we've had a licence from the collecting society called PRS for Music to make music videos provided by our record label partners available to our users in the UK.

Our previous licence from PRS for Music has expired, and we've been unable so far to come to an agreement to renew it on terms that are economically sustainable for us. There are two obstacles in these negotiations: prohibitive licensing fees and lack of transparency. We value the creativity of musicians and songwriters and have worked hard with rights-holders to generate significant online revenue for them and to respect copyright. But PRS is now asking us to pay many, many times more for our licence than before. The costs are simply prohibitive for us - under PRS's proposed terms we would lose significant amounts of money with every playback. In addition, PRS is unwilling to tell us what songs are included in the license they can provide so that we can identify those works on YouTube -- that's like asking a consumer to buy an unmarked CD without knowing what musicians are on it.

We're still working with PRS for Music in an effort to reach mutually acceptable terms for a new licence, but until we do so we will be blocking premium music videos in the UK that have been supplied or claimed by record labels. This was a painful decision, and we know the significant disappointment it will cause within the UK. And to be clear, this is not an issue with the record labels, with most of whom we have strong relationships.

While negotiations continue, we'll still be working to create more ways to compensate musicians and other rights-holders on YouTube. In addition to various advertising options, we recently introduced a click-to-buy feature that enables fans to purchase downloads of their favourite songs. We're also proud of our Content ID tools that help rights owners identify their content and even use the power of our community to increase advertising and revenue potential.

We will continue to seek partnerships that benefit our community, music publishers, music labels and, of course, musicians and songwriters, and we will work hard with anybody who shares this commitment. We hope that professional music videos will soon be back on YouTube for our users in the UK to enjoy, and if and when that time comes, you can be sure that you'll be the first to know.

Yours,
Patrick Walker
Director of Video Partnerships, Europe, Middle East and Africa



YouTube imposes music video blackout in royalty fees row
http://www.brandrepublic.com/News/888573/YouTube-imposes-music-video-blackout-royalty-fees-row/

by Jacquie Bowser, Brand Republic 10-Mar-09, 09:25

LONDON - YouTube has begun blocking UK users' access to music videos and is blaming the move on a hike in fees sought by the British body that collects royalties for composers and publishers.

PRS for Music, which has been in negotiations with YouTube for several months, has hit back at YouTube claiming it took action yesterday without notice and is punishing consumers and songwriters.

YouTube said it failed to reach an agreement because PRS was asking it to pay an amount that was "many, many more times higher" than the previous licensing agreement.

Patrick Walker, YouTube's director of video partnerships in Europe, wrote on the company's blog: "The costs are simply prohibitive for us -- under PRS's proposed terms we would lose significant amounts of money with every playback.

"PRS is unwilling to tell us what songs are included in the license they can provide so that we can identify those works on YouTube -- that's like asking a consumer to buy an unmarked CD without knowing what musicians are on it."

Steve Porter, CEO of PRS for Music, claimed he received the call informing him of YouTube's decision only yesterday afternoon.

Porter said: "We were shocked and disappointed to receive a call late this afternoon informing us of Google's drastic action which we believe only punishes British consumers and the songwriters whose interests we protect and represent.

"Google has told us they are taking this step because they wish to pay significantly less than at present to the writers of the music on which their service relies, despite the massive increase in YouTube viewing.

"This action has been taken without any consultation with PRS for Music and in the middle of negotiations between the two parties.

"PRS for Music has not requested Google to do this and urges them to reconsider their decision as a matter of urgency."

The move means YouTube will be blocking premium music videos in the UK that have been supplied or claimed by record labels, though it will take time to go through its catalogue.

It will not block music uploaded by artists or users.

YouTube said it will continue to work with PRS for Music "to reach mutually acceptable terms for a new licence", but until a deal is reached, the clips will remain blocked.