Dr Mathew McDougall- Chief Executive Officer, SInoTech Group
Dr McDougall is recognized worldwide as a leading expert on online advertising and online marketing analytics. Dr McDougall founded SinoTech Group in Beijing, China after identifying a need in the Chinese market for an integrated digital advertising platform. Having already developed relationships with many of China's largest websites and online Publishers, he was intent on promoting an end-to-end online advertising platform to Internet Publishers and Advertisers so they can exploit new performance marketing techniques and develop effective brand management solutions.
Dr McDougall is a frequent spokesperson on Internet issues, guest speaker at many Internet industry forums and author of the Digital Marketing Inner Circe, blog site.